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On Web page Search Engine Optimization Variables Do They Matter?

Let's hop into our Net time machine and take a trip. Right now we're headed back in time to 2000 in Web time, that appears like 100 years ago. Youre an Search engine optimization expert and you want to create a book on how to get to the prime of search engines what do you talk about? Meta tags are absolutely on the way out. In case you hate to be taught supplementary information about seo outsourcing, we know of heaps of on-line databases you can investigate. Links support but this is cutting edge stuff not the basis of your book. So you talk about keyword density. You say if you want to get ranked hugely for a specific term, you need to have that in your title and you want to have it show up towards the prime of your web page, and in other components of the page and have your web page be keyword dense for your selected topic. And Im not speaking about 1-3% keyword density one hundred% keyword density for a word in fact worked for some phrases.

Ahh, the memories. The days when keyword density in fact mattered.

Back to late 2006. Rank Checker Tool contains further about the meaning behind it. Keyword density is dead. DEAD! In fact the query comes up if its even essential what content is actually on your webpage or if it all depends on hyperlinks.

Lets take some famous examples 1st go to and sort in the word failure. The 1st result youll see is President George W. Bushs bio. Go ahead and appear at the web page, and tell me how numerous occasions the word failure shows up on the page. Yep zero.

To be fair, lets go back to once again, now kind in waffles. The number one outcome youll see right here is John Kerrys internet site. Go ahead and count the number of times you locate the word waffles on that web page. To explore more, please consider having a gaze at: backlink builder discussions. Certainly zero once again.

So whats going on right here? The cause George Bushs and John Kerrys internet site are displaying up so extremely for failure and waffles is because of anchor text. (This particular tactic actually has a name referred to as GoogleBombing but thats for a different day.) A huge quantity of sites, have hyperlinks pointing to George Bushs website with the word failure in the link.

So what ought to this inform us very first of all, quit worrying so significantly about perfectly optimizing your internet site and start off worrying about what the web sites linking to you say.

Now I must say that having the keyword you want to rank hugely for in your tag and possessing relevant content material on that web page does absolutely support, and if youre targeting a extremely competitive word, then youll need to have relevant content on your page. Nonetheless, dont be concerned about possessing precise keyword densities for your pages theyre not helping you, in fact they could be hurting you considering that the search engines discovered out that ranking by keyword density was effortlessly abused so now they in fact penalize sites that are regarded as overoptimized or too keyword dense. Just write naturally and leave it alone thats what the search engines want.

Instead, make positive the links pointing to your site inform your story and say what your web site is about. Rather of links that say click here, get links that say widgets or whatever your internet site is about.

Prior to I finish right here, I want to give you my favorite example for Google Bombing. Go to the property web page of This time type in French military victories and click the Im Feeling Lucky button. Nothing at all against, the French, but thats hilarious. Click on the French military defeats link for a very good laugh..

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